Overview KPIs
Core performance metrics with previous-period comparison.
Internal Access
Google Analytics Dashboard
GA4 Performance Center
Google Analytics Dashboard
Comprehensive GA4 reporting for acquisition, behavior, engagement quality, events, audience mix, and realtime activity.
Dashboard Meta
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Daily Trend
Users trend line with a daily table for users, sessions, and key events.
Current period users
Previous period users
| Date | Users | Prev Users | Sessions | Prev Sessions | Key Events | Prev Key Events |
|---|
Acquisition by Channel
Session default channel groups.
| Channel | Users | Sessions | New Users | Key Events |
|---|
Acquisition by Source / Medium
Top traffic sources and mediums.
| Source / Medium | Users | Sessions | Key Events |
|---|
Top Landing Pages
Entrypoints that start sessions.
| Landing Page | Users | Sessions | Key Events | Engagement Rate |
|---|
Top Page Paths
Most viewed on-site pages.
| Page Path | Views | Users | Key Events |
|---|
Top Events
Most frequently triggered GA4 events.
| Event | Event Count | Users |
|---|
Key Events / Conversions
Primary conversion-aligned event counts.
| Event | Key Event Count |
|---|
Audience by Country
| Country | Users | Sessions | Key Events |
|---|
Audience by Device
| Device | Users | Sessions | Engagement Rate |
|---|
Audience by Browser
| Browser | Users | Sessions | Engagement Rate |
|---|
Realtime (Last 30 Minutes)
Current visitor activity and top active pages/countries.
| Active Page | Active Users |
|---|
| Country | Active Users |
|---|